Friday, April 17, 2009

movie

Company: play station
Target Audience: men teenagers
What persuasive method used (humor, action, celebrity, human interest, etc.)? humor
How were camera shots and editing used to enhance the message? the tackle
What is the slogan/message for the company? live in your world play in ours want even tougher tackles?
Was the message effective? yes
Why or why not?

Company: budwiser
Target Audience: men, race horse fans? 21+
What persuasive method used (humor, action, celebrity, human interest, etc.)? hunor
How were camera shots and editing used to enhance the message?the zebra watching and rewinding the tape
What is the slogan/message for the company? budweiser
Was the message effective?
Why or why not?

Company:
Target Audience:
What persuasive method used (humor, action, celebrity, human interest, etc.)?
How were camera shots and editing used to enhance the message?
What is the slogan/message for the company?
Was the message effective?
Why or why not?

Company: chrysler
Target Audience: women drivers
What persuasive method used (humor, action, celebrity, human interest, etc.)?
How were camera shots and editing used to enhance the message? to show the different angles and parts of the car
What is the slogan/message for the company? chrysler crossfire
Was the message effective? yes
Why or why not? because it showed a girl enojying driving the car that went along with the music

Company: pepsi
Target Audience: people who like twists in things
What persuasive method used (humor, action, celebrity, human interest, etc.)? celebrity, humor
How were camera shots and editing used to enhance the message? going into his mouth as the dream, the unziping
What is the slogan/message for the company? it's a twist of greatness
Was the message effective? yes
Why or why not? because it was interesting and it was memorable.

Company: fed ex
Target Audience: adults who need to ship things
What persuasive method used (humor, action, celebrity, human interest, etc.)? humor
How were camera shots and editing used to enhance the message? the flash backs
What is the slogan/message for the company? fed ex express
Was the message effective? no
Why or why not? because what if some people havent seen the movie?

Company: dodge
Target Audience: men in 30s-50s
What persuasive method used (humor, action, celebrity, human interest, etc.)? humor
How were camera shots and editing used to enhance the message? all the different shots of the car
What is the slogan/message for the company? grab life by the horns
Was the message effective? yes
Why or why not? because it showed what the car can do

Company: gatorade
Target Audience: people who play sports
What persuasive method used (humor, action, celebrity, human interest, etc.)?
How were camera shots and editing used to enhance the message? the yellow sweat drippng the person coming out of the dark
What is the slogan/message for the company? is it in you
Was the message effective? yes
Why or why not? it shows what gatorade can do for you

Company: espn
Target Audience: men 20-50
What persuasive method used (humor, action, celebrity, human interest, etc.)? humor?
How were camera shots and editing used to enhance the message? the people looking for it
What is the slogan/message for the company? this is sports center
Was the message effective? no
Why or why not?cause what if you dont know who they are?

Company: h and r
Target Audience: everyone who pays taxes
What persuasive method used (humor, action, celebrity, human interest, etc.)? humor, celebrity
How were camera shots and editing used to enhance the message? the end how his face is burning
What is the slogan/message for the company? double check
Was the message effective? yes
Why or why not? because everyone pays taxes

Company: bud light
Target Audience: 21+
What persuasive method used (humor, action, celebrity, human interest, etc.)? humor
How were camera shots and editing used to enhance the message? how hes upside down
What is the slogan/message for the company? make it a bud light
Was the message effective?
Why or why not?

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